Wednesday, June 15, 2011

Dropbox - why you need it

You've got to hand it to the marketing team at Apple. Last week, when they announced their new iCloud offering, a friend of mine apparently heard it discussed on The Today Show (or some equally inane show) and asked me "What's this iCloud and do I need it?"

WHAT?!?

I've been using a cloud file server about three years. I started partially with Windows SkyDrive almost ten years ago, but I went 100% cloud (independent of my computer's hard drive) first with Nomadesk and then switched to Dropbox.  Dropbox is FANTASTIC. I am an evangelist when it comes to cloud computing, but before Apple announced iCloud, I couldn't get too many people to listen.  The irony is that iCloud is really lame in comparison to superior services like Dropbox, SugarSync, DriveHQ, and many more.

Here's what Dropbox does:

  • It synchronizes ONE incident of every file across all the devices you use. 
  • It can be installed on Windows and Apple computers, iPads and iPhones, Android tablets and smartphones.  
  • It is accessible from any device/computer with the Dropbox app installed, OR via the web interface once you log into your Dropbox account. Basically, no matter where you are in the world, or what device you're using, your files are there.
  • Due to the immediate synchronization and access, you have a built in backup. No need for crap services like Carbonite for $55/year.
  • You have the ability to share entire folders with other users.
  • I have converted several friends, who are not tech savvy in the least, and they are totally on board with Dropbox. It is a seamless and painless transition for even the timid computer user. They did a great job making their service run without you even knowing it's there, but it's still quite robust.
  • Here's the link to sign up (if you sign up through this link, we each get an extra .25GB storage space).

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